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CRM Manager - Online Store

Berlin, Germany · Ecommerce

CRM Manager - Online Store

We’re looking for a CRM Manager to join our eCommerce teams to implement CRM strategies to make sure our customers activate and engage with our products beyond card acceptance. You’ll play a key role in driving campaigns, building and enhancing customer journeys.

This role sits within our CRM Marketing team and reports to our Lead CRM for Products. Within the team you will join the Product Marketing Team, a cross functional team including product marketing, copywriting, content and online marketing. Together we define strategies to increase the adoption and usage of SumUp’s eCommerce products, and validate these strategies through regular experimentation. If you’re excited about helping small businesses to start selling online, we’d love to hear from you. 

What you’ll do

  • Have a complete understanding of our users behaviours and needs to leverage up sell and customer engagement opportunities.

  • Fine-tune our user journey based on analytics: you’ll make sure that our customers receive the right message at the right time on the right channel, while not overlapping with other campaigns

  • Run campaigns using email, push, in-app messages and new channels as part of cross channel go to market plans

  • Map our merchant’s journey to identify opportunities for improvement with CRM, Product and Marketing strategies.

  • Measure the results and effectiveness of campaigns and experiments, and present these insights to help the team improve it’s strategies and performance

  • Work closely with Product, Marketing and Salesforce teams to coordinate the integration of new products and features (or enhance existing integrations) in our CRM system, 

You’ll be great for this role if

  • You have 2+ years’ experience working in CRM. 

  • You have strong experience orchestrating NBO (next-best-offer) user journeys for product offerings.

  • You’re passionate about CRM and have a strong analytical mindset and deep knowledge of regular CRM tools.

  • You excel at project management from conceptualisation to driving alignment, planning resources, managing deadlines and objectives and delivering analysis and recommendations.

  • You're fluent in English and have excellent written and oral communication skills.

  • You have good knowledge in HTML and CSS. Experience with SQL, Salesforce Marketing Cloud and Tableau is a plus.

Why you should join SumUp

  • You'll have the opportunity to make an impact irrespective of your job description.

  • You'll have the space to drive your career and take ownership of projects.

  • Our office has a strong sense of community; we get together regularly for brunches, cocktail nights, sports and yoga.

  • Our team comes from 24 different countries creating a fun, international environment.

About SumUp

We believe in the everyday hero.

Small business owners are at the heart of all we do, so we create powerful, easy-to-use financial solutions to help them run their businesses. With a founder’s mentality and a 'team-first’ attitude, our diverse teams across Europe, South America and the United States work together to ensure that the small business owners we partner with can be successful doing what they love. 

SumUp is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. SumUp does not make hiring or employment decisions on the basis of race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. SumUp also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.

SumUp will not accept unsolicited resumes from any source other than directly from a candidate.