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Comms Lead

Santiago, Chile · Sales

We believe in the everyday hero. Those who have the courage to follow their passion and who have the strength and determination to realise their dreams.

Small business owners are at the heart of all we do, so we're creating powerful, easy-to-use financial solutions to help them run their businesses. With a founder’s mentality and a 'team-first’ attitude, our diverse teams across Europe, South America and the United States work together to ensure that small business owners can be successful doing what they love. 

Team Description

This is an exciting time for the SumUp brand as we are setting our brand strategy and recrafting our brand positioning and purpose in the chilean market. Altogether we lead the brand positioning and strategy and how it translates across a range of dimensions locally:  messaging and creative, tone of voice, naming, design, media, and experience.

As part of the Brand & Comms team, you will be a steward of the brand, promoting the brand positioning and you’ll play a key role in bringing to life our brand purpose and values through relevant and engaging communication. 

As the Communications Lead, you will co-create with the team the SumUp brand strategy for the market, and bring campaigns to life. You’ll report to the Brand & Comms Manager and will:

  • Lead the brand comms strategy arquitecture (purpose, communication territory, key messages)

  • Co-create with advertising agency a unique and relevant comms territory for the brand (purpose-driven approach)

  • Develop and lead our 2Y communication roadmap and ensure all communication initiatives are aligned with the brand and impacting from different angles.

  • Ensure that brand positioning is considered across all campaign work and brand-led programs.

  • Author briefs, create messaging frameworks, and help facilitate the creative process.

  • Develop and work with teams to implement key product campaigns. 

  • Define key messages and ad-hoc media platforms for different type of campaigns (brand/product)

  • Consumer-centric approach for research and insight in order to communicate effectively

  • Evaluate campaign and messages performance through key KPI’s

  • Work with SumUp’s teams to ensure that our values and purpose are reflected across our products, design, content and creative.

  • Work with teams to help bring the SumUp brand to life internally across our office spaces, and ensure that all SumUp’ers understand our brand's position and values, and celebrate the story we're telling

You’ll be great for this position if

  • You have 4-6 years of experience working strategic planning and/or brand building

  • You seek to understand context

  • You are strategic, creative and motivated

  • You have a collaborative mindset

  • You have advanced or fluent English skills

  • You love to know about consumer insights

  • You’re passionate about brand building

  • You’re curious and can challenge the status quo

  • You have a deep understanding of how to bring brand purpose to life through multi-platform strategies and content

Why you should join SumUp

  • Nice and flexible working hours

  • Transport voucher, meal and internet voucher

  • The opportunity to be part of a revolution in the Chilean payments industry!

  • You’ll have the freedom to drive your career, own projects and make an impact across the company

  • Empowerment to do great things and the opportunity to leave your mark

  • An amazing team and work-environment, that works with passion, purpose and high-output

  • Rewarding compensation

SumUp is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. SumUp does not make hiring or employment decisions on the basis of race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. SumUp also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.

SumUp will not accept unsolicited resumes from any source other than directly from a candidate.