Maximise Sales During the Festive Season at Christmas Markets
The festive season is one of the busiest times of the year for businesses, especially for Christmas market vendors looking to maximise their earnings.
Shoppers are on the hunt for gifts, festive treats and handmade goods, making Christmas markets a prime location for small businesses to thrive. However, as consumer habits shift, fewer people carry cash, and more prefer cashless payments at Christmas markets. To ensure you never miss a sale, having a Christmas market payment solution like SumUp is essential.
Many small business owners and Christmas market vendors have already embraced contactless payment options for Christmas markets, allowing them to accept card payments quickly and securely. From handmade jewellery stalls to festive food vendors, the ability to take card payments on the go means increased sales, happier customers, and a smoother checkout experience.
Whether you're setting up your first Christmas stall or you're a seasoned vendor, read on to discover why going cashless this season with SumUp can make all the difference.
Why Accepting Card Payments at Christmas Markets is Essential
Christmas markets are filled with bustling crowds, festive cheer and eager shoppers. However, one challenge vendors face is ensuring they don’t lose sales due to cash-only policies. Here’s why accepting card payments is a game-changer for your Christmas market stall:
Increase sales with impulse buys: As Christmas approaches, shopping habits become more spontaneous. If customers can’t pay by card, they may walk away instead of making an impulse purchase.
Fewer people carry cash: With digital payments becoming the norm, many shoppers no longer carry cash. Without a Christmas market payment solution, you risk losing potential buyers.
Faster transactions, shorter queues: Long queues at stalls can drive customers away. With contactless payment options for Christmas markets, you can serve more people in less time.
Safer and more secure: Handling cash comes with security risks. Accepting cashless payments at Christmas markets reduces the chances of theft and human error.
Builds trust and professionalism: Customers perceive card-accepting vendors as more professional, giving them confidence in making a purchase.
By embracing Christmas market payment solutions like SumUp, you’ll be ready to meet modern shoppers’ expectations while boosting your seasonal revenue.
Discover Contactless Payment Options
What SumUp Users Say About Selling at Christmas Markets
Join thousands of small businesses using SumUp to maximise their earnings at Christmas markets! Here’s what real vendors have to say:
"People buy a lot during Christmas — and the closer it gets, the more impulsive it is. So, if you can take card payments, you won't lose a single sale. With advertising stickers included, too, what's not to like? Love my Sum Up!" – Elaine Marshall Cummins, Marshall Made It!
"It's so handy being able to take card payments at fairs. Not many people carry cash now, and if you take cards, they can buy right then and there — rather than saying they'll come back when they get cash — and more often, they don't get the chance to come back! Sale lost!" – Liz Bermingham, LJB Wellness
"I am using my new SumUp reader for a Christmas Open House in Brighton. I am selling my paintings, and my three daughters are making cards, prints and notebooks." – Geoff Hands, Geoff Hands Fine Art
"My number one Christmas market tip is to accept card payments! Since I've been working with SumUp, I’ve increased my sales by more than 30%." – Nadia König, NK Designs
"Before SumUp, I struggled with cash-only sales at Christmas markets. Now, with quick and secure contactless payments, my customers can buy with ease. It has boosted my revenue and made checkout faster, keeping the festive rush stress-free!" – Kreisdesign.
"SumUp has been a game-changer for my Christmas market stall. Most shoppers prefer contactless payments, and since using SumUp, I’ve seen a 40% increase in sales. No more losing out on customers who don’t carry cash! The setup was easy, and transactions are smooth — an essential for any Christmas market vendor!" – Chez Juliet.
"Sumup really is a great product for someone like me, who is currently operating a temporary shop and will soon be selling at Christmas markets, as well as privately. It’s an easy-to-use product — customers favour it, and I love it myself. Moreover, the transaction fees aren’t too high, which enables me to offer an alternate form of payment to customers who don’t always have cheques or cash on them. It’s an indispensable tool for those starting a small business or who already have one. When it comes to my shop, it’s a fact that since I purchased the card reader, I no longer miss out on a sale. Once more, thank you for the solution. – Sophie Delorme Vulliez, Biscotte au Chocolat.
"SumUp’s Christmas market payment solutions have transformed my business. Customers love the flexibility of paying by card, and I love how hassle-free it is. It’s portable, reliable, and ensures I never miss a sale during the busiest season of the year!" – Mademoiselle Loyal.
These testimonials highlight how having a Christmas market payment solution like SumUp can transform your business by ensuring every potential sale becomes a completed transaction.
Make Sales Easy This Christmas Market Season With SumUp
SumUp provides a reliable, affordable and easy-to-use payment solution for Christmas market vendors of all sizes. Here’s how SumUp makes sales smoother during the festive season:
Portable and wireless: Perfect for pop-up stalls, food trucks and market stands.
Contactless and chip & pin payments: Accept payments from all major cards, including Apple Pay and Google Pay.
No monthly fees: Pay only a small transaction fee, making it a budget-friendly choice.
Quick payouts: Get your earnings fast and directly into your bank account.</li>
Easy setup: No technical knowledge required. Just connect your SumUp reader to your smartphone or use the standalone SumUp 3G option.
With SumUp, accepting cashless payments at Christmas markets has never been easier.
Get Ready for Your Best Christmas Market Season Yet
During Christmas, make sure you don’t lose sales due to cash-only restrictions. With SumUp’s contactless payment options for Christmas markets, you can increase sales, reduce wait times and enhance the shopping experience for your customers.
SumUp Contactless Payments FAQs
What is contactless payment?
Contactless payment is a fast, secure way to pay using tap-and-go technology. It allows customers to make purchases by simply tapping their credit or debit card, smartphone or smartwatch on a payment terminal.
What are the contactless payment options you can use at the Christmas markets?
At Christmas markets, vendors can offer various contactless payment options, including card readers like SumUp. Vendors can now accept debit and credit card payments, QR code payments linked to digital wallets, and mobile payment apps such as Apple Pay and Google Pay.
What are the benefits of contactless payments in Christmas markets?
Contactless payments at Christmas markets offer speed, convenience and security. They reduce long queues, allowing vendors to serve more customers. Shoppers benefit the most by enjoying hassle-free transactions using their card or mobile wallet.
