Keep customers coming back for more with SumUp Loyalty

Boost your business and create exciting offers your customers can’t resist with the SumUp Loyalty programme.

The simple scheme with a big impact

Turn one-off transactions into repeat customers who champion your business: with SumUp Loyalty, automated marketing takes care of the work for you. Stay in touch with your customers and keep them engaged with personalised offers to keep them coming back again and again.

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Grow your business

Draw in new customers with exciting promotions, keep them coming back with an attractive rewards programme they can’t resist.

Automate your campaigns

Send customers automated personalised communications for special occasions like birthdays, sign-ups or new reviews so that your business is always on their mind.

Analyse your results

Track your campaigns through your dashboard to optimise performance and understand how customers are interacting with your loyalty programme.

Make your business the obvious choice

Reward shoppers for their loyalty and give them an easier way to earn points for their purchases. 

With SumUp Loyalty, your customers can join your programme by simply entering their phone number at checkout. Rewards points and current offers can be tracked in their SumUp Pay app account.

Customers will receive automated push notifications through the app about promotions so they stay engaged with your business and updated about your offers.

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The digital solution for a better experience

SumUp Loyalty means no more half-filled punch cards taking up wallet space. The slick, customer-facing touchscreen display enhances your loyalty scheme experience, letting shoppers see their items and apply rewards directly at checkout.

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Unlimited promotions

Set up as many rewards schemes and promotions as you want to, analyse which campaigns work best for your business, and adapt them as you go at any time from anywhere via your Loyalty dashboard. 

Transparent pricing

Pay just £19 per month for a SumUp Loyalty account and a one-off charge for your customer-facing device. No surprise fees means you can focus on getting creative, drawing in customers and growing your business.

Easy to integrate with POS Pro

Whether it’s accepting various payment types, growing a loyal customer database or creating advanced reports, SumUp Loyalty perfectly pairs with POS Pro to centralise your business for a seamless shopping experience.

£19

Monthly cost

£99

Loyalty hardware cost

Ready to start building lasting relationships with your customers?

Get in touch so we can help you get even more out of your business with SumUp Loyalty.

We'll reach out with more details—your email address will not be shared for any other purpose.
Our team might reach out with an initial phone call to discuss the best possible offer for you.

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FAQs