Small Business Index
2019
Small businesses are not only the economic backbone of Europe, but a vital part of local economies. They dig deep into the heart of communities, building social mobility, fostering competition, and creating links between rural and urban areas. Flexible and agile in structure, small businesses are often able to out-run large corporate giants in responding to changing consumer appetites, market demands, and fluctuating trends.
Across Europe, entrepreneurs are taking matters into their own hands by launching ventures ready to compete with established old-timers. However, some countries and cities are more conducive to supporting small businesses than others. The SumUp Small Business Index reveals the European cities that offer the best environment for enterprise. We reveal the status quo of small businesses across Europe’s most populous cities, including real estate prospects, and third-party incentives and support.
“As ambitious minds tire of inefficient bureaucracies and hierarchies, they’re investing in their own ventures that are agile, adaptable, and customer-focused,” says Marc Alexander Christ, Co-Founder of SumUp. “At SumUp, we know it takes resilience and drive to overcome the hurdles associated with starting or expanding a business - quick and easy payment methods shouldn’t be one of them. We empower small business owners by offering hassle-free, transparent payment solutions.”
Legend
Small Business
🛍 Shops
☕ Cafe & Bars
🍴 Restaurant
💼 Tradesperson
💅 Beauty
🚖 Taxi
Density
👪 Per Capita
📍 Per km²
Rent & Real estate
🔑 Availability
💵 Price
💰 Subsidies
⚖ Corporate tax
🚀 Initiatives
📈 Investments
Location | Small Business | Density | Rent and Real Estate |
Government Support | |||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
# | City | Country | Size | Population | 🛍 | ☕ | 🍴 | 💼 | 💅 | 🚖 | 👪 | 📍 | 🔑 | 💵 | 💰 | ⚖ | 🚀 | 📈 | Total |
1 | Valencia | Spain | 135 | 792,055 | 3.00 | 9.36 | 9.00 | 6.45 | 8.00 | 7.73 | 6.00 | 9.27 | 7.09 | 7.09 | 9.16 | 5.18 | 5.08 | 5.05 | 10.00 |
2 | Madrid | Spain | 606 | 3,198,645 | 9.64 | 9.91 | 9.82 | 9.27 | 9.64 | 9.82 | 4.91 | 8.91 | 9.73 | 3.00 | 9.16 | 5.18 | 8.98 | 5.05 | 9.91 |
3 | Vienna | Austria | 415 | 1,867,582 | 9.27 | 9.18 | 9.27 | 8.36 | 9.09 | 8.64 | 4.18 | 7.82 | 9.64 | 3.36 | 9.25 | 5.18 | 9.35 | 3.18 | 9.82 |
4 | Berlin | Germany | 1,030 | 3,520,031 | 9.82 | 9.64 | 9.73 | 9.55 | 9.82 | 9.27 | 3.91 | 6.27 | 9.82 | 3.18 | 6.63 | 3.18 | 9.72 | 6.93 | 9.73 |
5 | Barcelona | Spain | 101 | 1,611,010 | 6.91 | 9.73 | 9.55 | 7.36 | 9.27 | 9.36 | 6.36 | 9.64 | 8.91 | 2.82 | 9.16 | 5.18 | 8.42 | 5.05 | 9.64 |
6 | Warsaw | Poland | 517 | 1,744,735 | 8.64 | 7.18 | 7.64 | 9.82 | 8.73 | 9.64 | 5.09 | 7.00 | 8.73 | 5.91 | 1.84 | 9.00 | 8.24 | 0.00 | 9.55 |
7 | Essen | Germany | 210 | 582,624 | 9.45 | 5.00 | 7.09 | 9.00 | 7.91 | 2.64 | 8.82 | 8.82 | 6.82 | 7.27 | 6.63 | 3.18 | 3.60 | 6.93 | 9.45 |
8 | Athens | Greece | 412 | 664,046 | 9.36 | 8.00 | 8.00 | 2.09 | 4.64 | 9.73 | 9.64 | 8.36 | 4.55 | 8.55 | 7.75 | 3.55 | 9.26 | 2.88 | 9.36 |
9 | Prague | Czech Republic | 496 | 1,280,508 | 7.45 | 8.91 | 8.91 | 9.73 | 9.73 | 8.82 | 6.27 | 6.64 | 8.27 | 4.91 | 2.88 | 9.00 | 7.77 | 1.20 | 9.27 |
10 | Birmingham | UK | 599 | 1,085,810 | 8.73 | 9.09 | 6.09 | 8.73 | 9.36 | 5.09 | 5.73 | 5.09 | 8.00 | 4.36 | 4.94 | 9.00 | 9.07 | 9.51 | 9.18 |
11 | Glasgow | Scotland | 265 | 1,209,143 | 4.91 | 8.09 | 5.27 | 5.91 | 7.00 | 8.45 | 2.82 | 6.18 | 8.36 | 5.27 | 4.94 | 9.00 | 7.96 | 9.51 | 9.09 |
12 | Düsseldorf | Germany | 224 | 612,178 | 8.91 | 6.09 | 8.09 | 9.09 | 8.18 | 4.91 | 8.55 | 8.73 | 7.27 | 4.64 | 6.63 | 3.18 | 6.20 | 6.93 | 9.00 |
13 | Hamburg | Germany | 747 | 873,062 | 9.73 | 8.45 | 9.36 | 9.18 | 9.55 | 7.82 | 9.09 | 5.45 | 8.09 | 2.73 | 6.63 | 3.18 | 8.79 | 6.93 | 8.91 |
14 | Seville | Spain | 141 | 698,040 | 3.64 | 9.55 | 8.36 | 4.36 | 5.91 | 7.09 | 5.91 | 9.00 | 6.36 | 6.55 | 9.16 | 5.18 | 3.41 | 5.05 | 8.82 |
15 | Duisburg | Germany | 233 | 491,231 | 8.36 | 3.82 | 5.82 | 8.27 | 7.73 | 1.82 | 8.36 | 7.18 | 6.09 | 8.00 | 6.63 | 3.18 | 2.48 | 6.93 | 8.73 |
16 | Paris | France | 105 | 10,460,118 | 9.91 | 9.82 | 10.00 | 9.91 | 9.91 | 9.91 | 1.55 | 9.91 | 10.00 | 1.27 | 2.69 | 1.45 | 9.81 | 8.02 | 8.64 |
17 | London | UK | 1,738 | 8,135,667 | 10.00 | 10.00 | 9.91 | 10.00 | 10.00 | 10.00 | 3.18 | 7.27 | 9.91 | 0.00 | 4.94 | 9.00 | 10.00 | 9.51 | 8.55 |
18 | Naples | Italy | 117 | 972,130 | 1.64 | 6.91 | 7.45 | 2.73 | 7.09 | 6.73 | 2.18 | 8.18 | 7.55 | 6.64 | 7.47 | 6.00 | 9.54 | 2.48 | 8.45 |
19 | Zurich | Switzerland | 88 | 1,354,140 | 7.18 | 4.82 | 7.55 | 9.64 | 7.36 | 8.55 | 3.45 | 9.45 | 9.27 | 1.09 | - | 9.09 | 7.40 | 9.70 | 8.36 |
20 | Milan | Italy | 182 | 1,348,707 | 8.00 | 9.00 | 9.45 | 3.73 | 8.55 | 8.73 | 4.73 | 9.36 | 8.45 | 2.09 | 7.47 | 6.00 | 9.63 | 2.48 | 8.27 |
21 | Munich | Germany | 1,508 | 2,869,113 | 9.55 | 8.27 | 9.09 | 8.18 | 9.18 | 7.91 | 9.18 | 7.91 | 7.64 | 1.73 | 6.63 | 3.18 | 8.89 | 6.93 | 8.18 |
22 | Rome | Italy | 385 | 707,150 | 7.82 | 9.27 | 9.64 | 3.45 | 9.45 | 9.18 | 2.64 | 2.45 | 9.55 | 2.64 | 7.47 | 6.00 | 9.91 | 2.48 | 8.18 |
23 | Turin | Italy | 130 | 888,683 | 3.36 | 5.55 | 7.36 | 3.18 | 7.82 | 5.64 | 2.45 | 7.73 | 7.18 | 6.73 | 7.47 | 6.00 | 8.33 | 2.48 | 8.00 |
24 | Bucharest | Romania | 285 | 1,912,515 | 6.00 | 4.27 | 6.73 | 3.27 | 2.45 | 9.45 | 2.27 | 7.36 | 8.18 | 9.09 | 2.13 | 9.36 | 9.16 | 3.67 | 7.91 |
25 | Liverpool | UK | 200 | 552,267 | 3.73 | 8.82 | 4.91 | 7.91 | 8.91 | 5.36 | 6.91 | 7.64 | 5.45 | 5.36 | 4.94 | 9.00 | 7.03 | 9.51 | 7.82 |
26 | Dortmund | Germany | 280 | 586,181 | 9.09 | 3.73 | 6.18 | 7.45 | 6.82 | 2.91 | 7.73 | 6.55 | 6.91 | 6.27 | 6.63 | 3.18 | 3.69 | 6.93 | 7.73 |
27 | Stockholm | Sweden | 382 | 1,562,136 | 6.73 | 7.82 | 7.82 | 7.64 | 8.09 | 9.09 | 3.00 | 6.09 | 9.18 | 1.82 | 3.06 | 6.36 | 8.05 | 9.90 | 7.64 |
28 | Cologne | Germany | 1,627 | 1,060,582 | 8.82 | 7.36 | 8.55 | 8.45 | 9.00 | 4.64 | 5.64 | 1.82 | 8.64 | 3.45 | 6.63 | 3.18 | 7.59 | 6.93 | 7.55 |
29 | Frankfurt | Germany | 2,538 | 2,587,904 | 8.45 | 7.73 | 8.82 | 7.82 | 8.82 | 6.00 | 7.82 | 7.09 | 7.73 | 2.18 | 6.63 | 3.18 | 7.22 | 6.93 | 7.45 |
30 | Budapest | Hungary | 314 | 732,688 | 9.18 | 6.00 | 8.27 | 3.55 | 4.73 | 8.91 | 1.45 | 1.36 | 9.45 | 7.91 | 3.25 | 1.55 | 7.96 | 2.68 | 7.45 |
31 | Brussels | Belgium | 1,517 | 1,550,299 | 5.73 | 7.64 | 8.73 | 5.09 | 7.18 | 4.82 | 1.73 | 1.45 | 9.36 | 3.82 | 10.00 | 3.36 | 7.68 | 3.37 | 7.27 |
32 | Kraków | Poland | 327 | 755,471 | 6.36 | 5.73 | 4.36 | 7.09 | 6.36 | 8.36 | 5.00 | 5.27 | 6.00 | 7.64 | 1.84 | 9.00 | 4.80 | 0.00 | 7.18 |
33 | Sofia | Bulgaria | 492 | 590,336 | 7.00 | 4.45 | 5.45 | 2.64 | 3.55 | 9.09 | 7.27 | 4.09 | 3.82 | 9.55 | 3.72 | 10.00 | 7.12 | 1.59 | 7.09 |
34 | Leipzig | Germany | 196 | 560,472 | 8.18 | 4.64 | 5.36 | 5.82 | 5.00 | 3.09 | 6.18 | 6.91 | 6.64 | 6.91 | 6.63 | 3.18 | 3.32 | 6.93 | 7.00 |
35 | Marseille | France | 1,732 | 1,559,789 | 4.36 | 5.82 | 7.73 | 5.36 | 7.64 | 5.91 | 1.36 | 1.18 | 9.09 | 5.45 | 2.69 | 1.45 | 5.18 | 8.02 | 6.91 |
36 | Dresden | Germany | 298 | 543,825 | 7.36 | 3.91 | 4.73 | 6.09 | 5.45 | 2.36 | 5.55 | 4.91 | 6.45 | 7.18 | 6.63 | 3.18 | 3.04 | 6.93 | 6.82 |
37 | Lyon | France | 1,171 | 1,551,108 | 5.18 | 7.00 | 8.64 | 6.73 | 8.64 | 4.27 | 1.82 | 1.55 | 9.00 | 4.00 | 2.69 | 1.45 | 4.99 | 8.02 | 6.73 |
38 | Edinburgh | Scotland | 125 | 482,005 | 7.55 | 7.91 | 5.91 | 4.82 | 6.27 | 6.64 | 8.27 | 9.09 | 5.00 | 2.91 | 4.94 | 9.00 | 6.94 | 9.51 | 6.64 |
39 | Bochum | Germany | 145 | 364,742 | 6.55 | 2.18 | 2.91 | 7.27 | 4.27 | 1.45 | 6.82 | 6.82 | 5.09 | 8.82 | 6.63 | 3.18 | 1.84 | 6.93 | 6.55 |
40 | Amsterdam | Netherlands | 1,140 | 821,752 | 8.55 | 8.55 | 8.45 | 5.55 | 5.27 | 7.00 | 6.64 | 2.27 | 8.55 | 1.36 | 8.13 | 5.18 | 8.70 | 7.33 | 6.45 |
41 | Lisbon | Portugal | 84 | 504,718 | 4.73 | 9.45 | 9.18 | 9.45 | 4.45 | 8.00 | 9.27 | 9.55 | 4.27 | 3.64 | 3.16 | 6.45 | 8.61 | 3.08 | 6.36 |
42 | Dublin | Ireland | 318 | 544,107 | 5.82 | 8.36 | 6.64 | 6.18 | 7.55 | 9.55 | 9.45 | 8.00 | 5.64 | 1.18 | 2.22 | 5.18 | 8.52 | 9.60 | 6.27 |
43 | Katowice | Poland | 165 | 302,397 | 7.73 | 3.18 | 1.91 | 9.36 | 6.18 | 4.45 | 9.55 | 8.55 | 2.09 | 9.64 | 1.84 | 9.00 | 1.28 | 0.00 | 6.18 |
44 | Manchester | UK | 630 | 256,984 | 6.27 | 8.73 | 6.55 | 8.91 | 8.45 | 4.55 | 9.82 | 3.27 | 2.27 | 3.73 | 4.94 | 9.00 | 9.44 | 9.51 | 6.09 |
45 | Copenhagen | Denmark | 607 | 605,366 | 8.09 | 8.64 | 8.18 | 8.64 | 8.36 | 6.18 | 8.64 | 4.36 | 7.00 | 1.55 | 7.56 | 6.18 | 0.00 | 7.53 | 6.00 |
46 | Leeds | UK | 488 | 474,632 | 6.82 | 8.18 | 4.82 | 7.73 | 6.64 | 2.82 | 7.45 | 3.64 | 4.91 | 4.09 | 4.94 | 9.00 | 8.14 | 9.51 | 5.91 |
47 | Leicester | UK | 225 | 443,760 | 8.27 | 5.91 | 3.64 | 6.82 | 5.18 | 1.91 | 7.91 | 6.45 | 4.64 | 5.55 | 4.94 | 9.00 | 6.57 | 9.51 | 5.82 |
48 | Poznań | Poland | 262 | 540,365 | 5.00 | 2.27 | 2.55 | 8.09 | 7.27 | 7.55 | 6.09 | 5.64 | 4.73 | 8.09 | 1.84 | 9.00 | 4.06 | 0.00 | 5.73 |
49 | Nuremberg | Germany | 374 | 509,975 | 7.09 | 5.64 | 6.91 | 6.64 | 7.45 | 2.55 | 6.73 | 4.45 | 6.27 | 4.73 | 6.63 | 3.18 | 4.43 | 6.93 | 5.64 |
50 | Stuttgart | Germany | 292 | 310,492 | 9.09 | 6.64 | 7.91 | 8.55 | 8.27 | 3.45 | 9.91 | 7.45 | 4.00 | 3.09 | 6.63 | 3.18 | 6.38 | 6.93 | 5.55 |
51 | Toulouse | France | 811 | 879,683 | 5.64 | 5.18 | 7.18 | 5.00 | 6.91 | 7.55 | 3.64 | 2.09 | 7.82 | 5.00 | 2.69 | 1.45 | 4.06 | 8.02 | 5.45 |
52 | Málaga | Spain | 395 | 561,435 | 2.55 | 7.55 | 7.27 | 4.45 | 4.36 | 7.27 | 4.64 | 3.00 | 5.55 | 6.09 | 9.16 | 5.18 | 3.60 | 5.05 | 5.36 |
53 | Bristol | UK | 144 | 535,907 | 7.27 | 7.27 | 4.27 | 6.91 | 5.82 | 3.55 | 6.55 | 8.64 | 5.36 | 2.55 | 4.94 | 9.00 | 7.31 | 9.51 | 5.27 |
54 | Cardiff | UK | 102 | 335,145 | 7.64 | 6.73 | 4.00 | 5.64 | 5.36 | 4.09 | 8.91 | 9.18 | 3.00 | 4.27 | 4.94 | 9.00 | 5.92 | 9.51 | 5.18 |
55 | Riga | Latvia | 304 | 640,527 | 5.36 | 4.18 | 3.55 | 1.55 | 3.09 | 6.55 | 3.09 | 3.73 | 5.82 | 8.73 | 9.63 | 6.64 | 0.00 | 2.58 | 5.09 |
56 | The Hague | Netherlands | 114 | 1,022,256 | 6.64 | 4.00 | 5.55 | 4.73 | 4.00 | 2.55 | 1.91 | 8.27 | 8.82 | 2.45 | 8.13 | 5.18 | 5.55 | 7.33 | 5.00 |
57 | Łódź | Poland | 293 | 696,708 | 6.09 | 2.09 | 2.18 | 2.55 | 2.91 | 8.18 | 3.36 | 4.64 | 5.73 | 9.36 | 1.84 | 9.00 | 2.86 | 0.00 | 4.91 |
58 | Alicante | Spain | 202 | 227,415 | 5.45 | 6.45 | 5.73 | 4.18 | 2.64 | 5.45 | 9.36 | 5.73 | 2.00 | 8.27 | 9.16 | 5.18 | 2.11 | 5.05 | 4.82 |
59 | Wakefield | UK | 339 | 340,800 | 5.36 | 6.82 | 2.00 | 7.18 | 5.73 | 0.00 | 7.36 | 3.55 | 3.18 | 7.00 | 4.94 | 9.00 | - | 9.51 | 4.73 |
60 | Helsinki | Finland | 680 | 631,695 | 6.45 | 6.36 | 5.18 | 5.18 | 6.09 | 5.27 | 4.55 | 2.18 | 7.36 | 2.00 | 9.53 | 6.64 | 6.47 | 8.12 | 4.64 |
61 | Antwerp | Belgium | 204.5 | 718,730 | 4.18 | 5.45 | 6.45 | 4.27 | 4.55 | 1.36 | 2.36 | 4.73 | 7.45 | 5.09 | 10.00 | 3.36 | 5.82 | 3.37 | 4.55 |
62 | Bremen | Germany | 405 | 557,464 | 6.18 | 3.00 | 5.09 | 6.36 | 6.73 | 1.55 | 4.45 | 2.73 | 6.55 | 5.82 | 6.63 | 3.18 | 3.88 | 6.93 | 4.45 |
63 | Vilnius | Lithuania | 401 | 544,386 | 2.64 | 2.73 | 3.18 | 1.64 | 1.91 | 5.73 | 2.00 | 1.64 | 5.18 | 8.18 | 3.44 | 9.55 | 5.27 | 3.87 | 4.36 |
64 | Bilbao | Spain | 18 | 351,355 | 4.00 | 7.45 | 4.45 | 5.27 | 5.09 | 6.45 | 8.00 | 9.73 | 3.55 | 4.55 | 9.16 | 5.18 | 1.74 | 5.05 | 4.27 |
65 | Genova | Italy | 244 | 585,128 | 5.09 | 6.18 | 6.36 | 2.45 | 4.82 | 4.00 | 3.27 | 4.55 | 5.27 | 6.18 | 7.47 | 6.00 | 5.45 | 2.48 | 4.18 |
66 | Oslo | Norway | 454 | 634,293 | 4.64 | 4.91 | 6.09 | 8.00 | 6.55 | 6.09 | 4.82 | 3.09 | 6.73 | 1.64 | - | 6.18 | 6.01 | 7.43 | 4.09 |
67 | Sheffield | UK | 167 | 255,755 | 3.45 | 6.55 | 3.00 | 7.55 | 4.91 | 3.91 | 8.45 | 5.91 | 2.18 | 5.73 | 4.94 | 9.00 | 6.85 | 9.51 | 4.00 |
68 | Palermo | Italy | 159 | 674,085 | 1.91 | 2.91 | 3.91 | 2.18 | 3.00 | 1.64 | 0.00 | 2.36 | 5.91 | 7.73 | 7.47 | 6.00 | 7.49 | 2.48 | 3.91 |
69 | Hannover | Germany | 218 | 259,749 | 5.91 | 4.36 | 5.64 | 6.27 | 6.45 | 3.27 | 9.00 | 5.55 | 3.27 | 5.64 | 6.63 | 3.18 | 4.62 | 6.93 | 3.82 |
70 | Murcia | Spain | 1 | 437,665 | 1.09 | 2.64 | 2.09 | 3.91 | 1.82 | 3.73 | 1.18 | 10.00 | 4.36 | 8.36 | 9.16 | 5.18 | 1.93 | 5.05 | 3.73 |
71 | Palma de Mallorca | Spain | 209 | 402,045 | 3.82 | 7.09 | 7.00 | 3.82 | 3.27 | 7.36 | 7.09 | 5.82 | 3.91 | 4.18 | 9.16 | 5.18 | 3.78 | 5.05 | 3.64 |
72 | Bielefeld | Germany | 257 | 333,090 | 5.55 | 1.82 | 2.27 | 4.64 | 3.18 | 1.18 | 5.18 | 3.36 | 4.45 | 8.45 | 6.63 | 3.18 | 1.74 | 6.93 | 3.55 |
73 | Thessaloniki | Greece | 112 | 315,196 | 3.09 | 3.55 | 3.82 | 3.00 | 1.73 | 6.27 | 5.27 | 6.36 | 1.82 | 9.45 | 7.75 | 3.55 | 5.64 | 2.88 | 3.45 |
74 | Córdoba | Spain | 1,255 | 328,325 | 1.18 | 5.09 | 3.27 | 3.64 | 2.82 | 3.64 | 2.73 | 0.00 | 2.91 | 10.00 | 9.16 | 5.18 | 1.09 | 5.05 | 3.36 |
75 | Las Palmas | Spain | 101 | 381,270 | 3.27 | 3.27 | 4.55 | 2.91 | 2.55 | 8.09 | 5.82 | 8.45 | 3.64 | 6.00 | 9.16 | 5.18 | 2.48 | 5.05 | 3.27 |
76 | Tallinn | Estonia | 159 | 426,538 | 2.27 | 2.55 | 2.64 | 1.82 | 1.45 | 5.82 | 2.55 | 3.91 | 4.09 | 6.82 | 9.44 | 9.64 | 4.25 | 10.00 | 3.18 |
77 | Gothenburg | Sweden | 204 | 581,821 | 4.55 | 3.64 | 4.18 | 4.00 | 4.18 | 7.18 | 3.82 | 5.36 | 6.18 | 3.55 | 3.06 | 6.36 | 4.71 | 9.90 | 3.09 |
78 | Gdańsk | Poland | 262 | 219,072 | 4.09 | 3.09 | 2.45 | 8.82 | 3.73 | 7.64 | 9.73 | 5.18 | 1.55 | 7.82 | 1.84 | 9.00 | 2.48 | 0.00 | 3.00 |
79 | Szczecin | Poland | 310 | 404,461 | 4.82 | 1.64 | 1.36 | 6.00 | 2.27 | 6.82 | 5.36 | 3.45 | 3.09 | 9.18 | 1.84 | 9.00 | 1.56 | 0.00 | 2.91 |
80 | Bratislava | Slovakia | 530 | 424,428 | 7.91 | 5.36 | 5.00 | 3.09 | 3.91 | 5.55 | 7.55 | 2.55 | 3.73 | 6.45 | 0.00 | 9.00 | 5.36 | 1.30 | 2.82 |
81 | Rotterdam | Netherlands | 319 | 307,001 | 4.45 | 4.73 | 4.09 | 5.73 | 3.36 | 5.18 | 7.18 | 2.91 | 4.82 | 2.36 | 8.13 | 5.18 | 6.29 | 7.33 | 2.73 |
82 | Coventry | UK | 81 | 325,949 | 1.73 | 4.55 | 1.73 | 7.00 | 4.09 | 3.82 | 4.36 | 7.55 | 2.82 | 1.91 | 4.94 | 9.00 | 4.90 | 9.51 | 2.64 |
83 | Timișoara | Romania | 131 | 306,462 | 1.27 | 1.27 | 1.18 | 1.27 | 1.09 | 8.27 | 4.09 | 5.00 | 1.73 | 9.73 | 2.13 | 9.36 | 3.23 | 3.67 | 2.55 |
84 | Florence | Italy | 102 | 382,533 | 1.82 | 6.27 | 6.82 | 2.82 | 6.00 | 3.36 | 4.00 | 6.73 | 3.36 | 4.45 | 7.47 | 6.00 | 6.75 | 2.48 | 2.45 |
85 | Cluj-Napoca | Romania | 180 | 303,047 | 2.18 | 2.00 | 1.82 | 1.45 | 1.36 | 6.91 | 4.27 | 3.82 | 1.64 | 9.27 | 2.13 | 9.36 | 4.15 | 3.67 | 2.36 |
86 | Nice | France | 744 | 941,777 | 2.45 | 4.09 | 6.27 | 4.09 | 5.55 | 2.27 | 1.09 | 1.27 | 7.91 | 3.27 | 2.69 | 1.45 | 3.13 | 8.02 | 2.27 |
87 | Utrecht | Netherlands | 99 | 171,620 | 3.55 | 2.36 | 2.36 | 5.45 | 2.00 | 2.09 | 8.18 | 6.00 | 2.36 | 2.27 | 8.13 | 5.18 | 4.34 | 7.33 | 2.18 |
88 | Bologna | Italy | 180 | 387,515 | 2.91 | 5.27 | 4.64 | 2.36 | 5.64 | 3.27 | 3.73 | 4.27 | 3.45 | 5.18 | 7.47 | 6.00 | 6.66 | 2.48 | 2.09 |
89 | Lublin | Poland | 147 | 157,574 | 2.73 | 1.36 | 1.27 | 4.55 | 2.36 | 5.00 | 8.09 | 4.18 | 1.18 | 8.91 | 1.84 | 9.00 | 1.37 | 0.00 | 2.00 |
90 | Plovdiv | Bulgaria | 102 | 343,424 | 2.09 | 1.45 | 1.64 | 1.18 | 1.55 | 4.36 | 2.09 | 4.00 | 1.91 | 9.91 | 3.72 | 10.00 | 2.67 | 1.59 | 1.91 |
91 | Nicosia | Cyprus | 111 | 330,000 | 3.18 | 1.91 | 3.36 | 1.36 | 2.18 | 2.18 | 2.91 | 4.82 | 2.73 | 7.36 | 9.34 | 9.73 | 1.56 | 3.97 | 1.82 |
92 | Ljubljana | Slovenia | 164 | 279,631 | 2.45 | 3.45 | 2.73 | 2.00 | 1.64 | 4.18 | 3.55 | 3.18 | 2.55 | 6.36 | 9.72 | 9.00 | 4.62 | 2.98 | 1.73 |
93 | Varna | Bulgaria | 238 | 162,170 | 1.36 | 1.55 | 1.55 | 1.73 | 1.18 | 6.36 | 6.45 | 2.00 | 1.09 | 9.82 | 3.72 | 10.00 | 2.21 | 1.59 | 1.64 |
94 | Kaunas | Lithuania | 157 | 295,269 | 1.55 | 1.27 | 1.45 | 1.09 | 1.27 | 3.00 | 1.27 | 1.73 | 2.45 | 8.64 | 3.44 | 9.55 | 2.95 | 3.87 | 1.55 |
95 | Bydgoszcz | Poland | 176 | 166,712 | 2.00 | 1.09 | 1.09 | 4.91 | 3.45 | 4.73 | 7.00 | 2.82 | 1.27 | 9.00 | 1.84 | 9.00 | 1.19 | 0.00 | 1.45 |
96 | Bari | Italy | 203 | 325,271 | 1.45 | 2.82 | 2.82 | 2.27 | 3.82 | 1.09 | 1.64 | 1.91 | 2.64 | 7.55 | 7.47 | 6.00 | 5.73 | 2.48 | 1.36 |
97 | Luxembourg City | Luxembourg | 51 | 114,303 | 2.82 | 1.73 | 3.73 | 1.91 | 2.09 | 2.73 | 8.73 | 8.09 | 1.36 | 1.45 | 9.81 | 3.64 | 6.10 | 5.15 | 1.27 |
98 | Bonn | Germany | 1,295 | 318,809 | 3.91 | 2.45 | 3.45 | 6.55 | 3.64 | 1.73 | 5.45 | 1.09 | 4.18 | 4.82 | 6.63 | 3.18 | 2.67 | 6.93 | 1.18 |
99 | Brno | Czech Republic | 230 | 195,424 | 4.27 | 3.36 | 3.09 | 3.36 | 2.73 | 2.09 | 7.64 | 2.64 | 1.45 | 7.45 | 2.88 | 9.00 | 2.76 | 1.20 | 1.09 |
100 | Valletta | Malta | 1 | 5,730 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 1.27 | 10.00 | 9.82 | 0.00 | 3.91 | - | 0.00 | 2.02 | 8.22 | 0.00 |
Methodology
SumUp’s Small Business Index 2019 underlines the status quo of Small Business across Europe. We have analysed four major categories which contribute to providing a comprehensive overview of Small Business in Europe, thus dividing the Small Business Index 2019 into:
- Small Businesses - the type and total number of small businesses per city
- Density - the number of small businesses per capita and km²
- Rent and Real Estate - the retail area provision and the cost of rent
- External Support - financial measures and subsidies supporting small businesses
Score
In order to rank the cities in an index, a score was attributed to each category, with the sum equaling in the total small business score. The scoring system differentiates between the existing types of factors:
- Positive Factors: The higher the value, the higher the score. (Shops, Cafe/Bars, Restaurants, Handyman, Beauty, Taxi, Per Capita, Per km², Availability, EU Subsidies, Initiatives, Investment)
- Negative Factors: The higher the value is, the lower the score. (Price, Taxes)
For the direct factors, results for each city were ranked from highest to lowest, subsequently assigned an equal portion of the maximum grade (10) according to the equation [1-(C-1)/(MAX(C)-1))*9+1], where C is each city and the operation *9+1 is added in order to obtain scores that go from a clear 0 to a round 10.
For the indirect factors, results for each city were ranked from lowest to highest, subsequently assigned an equal portion of the maximum grade (10) according to the equation 1-(C-1)/(MAX(C)-1))*9+1, where C is each city and the operation *9+1 is added in order to obtain scores that go from a clear 0 to a round 10.
Ranking
Once scores were obtained, the overall rank was calculated by weighting each criteria according to: Small Businesses (35%), Density (15%), Rent and Real Estate (35%), External Support (15%), therefore resulting in the overall score.
Once the overall score was obtained, the scale was adjusted to standardise the results, resulting in a range from 1-10. This was achieved by ranking the final scores, assigning 0 to the lowest score, 10 to the highest, and the proportional part of the grades to the rest of the values.
Cities
City List: SumUp’s Small Business Index 2019 includes 100 cities across Europe selected based on biggest population size, including all the capital cities in Europe, regardless of membership of the European Union.
Population: Urban population, sourced from United Nations Statistics Division, with most recent data for each city.
Size: Urban size (km²), sourced from United Nations Statistics Division, University Websites and Wikipedia
Each category was then broken down into sub-factors.
For Small Businesses, the following criteria were researched:
Shops: Total number of shops per city. Source: OpenStreetMaps.
Cafe/Bar: Total number of cafes and bars per city, calculated as an average from 3 different sources: OpenStreetMaps, Yelp, and TripAdvisor.
Restaurant: Total number of restaurants per city, calculated as the average from 3 different sources: OpenStreetMaps, Yelp, and TripAdvisor.
Handyman: Total number of handyman businesses per city, calculated as an average from 2 different sources: OpenStreetMaps and Yelp. This category includes: electricians, plumbers, locksmiths, carpenters, and painters.
Beauty: Total number of beauty-related businesses per city, calculated as an average from 2 different sources: OpenStreetMaps and Yelp. This category includes: cosmetic shops, hairdressers, massage salons, nail salons, and tattoo studios.
Taxi: Total number of taxis per country. The data was obtained from a European Commission 2016 report: “Study on passenger transport by taxi, hire car with driver and ridesharing in the EU”. For cities not included in this report, manual research was undergone with data retrieved from government websites and news articles.
For Density, the following criteria were researched:
Per Capita: The number of small businesses per inhabitant. A percentage was calculated between the number of small businesses and the population of the city. Population data was obtained from the last official census data.
Per square km: The number of small businesses per km². Calculated based on Total Nr. of Small business and Urban Area.
For Rent and Real Estate, the following criteria were researched:
Availability: The retail sales area provision per person, calculated as the retail area per country divided by the population. Source: KfK study on key retail indicators.
Price: Monthly rent for an 85m² space, calculated as an average from 2 different sources: Expatistan and Numbeo.
For External Support, the following criteria were researched:
EU Subsidies: The amount granted to each country by the EU, as part of the EU COSME (Competitiveness of Enterprises and Small and Medium-sized Enterprises) program. Scored per capita.
Tax: The percentage of a company's income that must be paid to the government by law. Source: PWC tax summaries.
Initiatives: Total number of social media users per city identifying as “Small Business Owner” in addition to total number of social media users per city ‘interested’ in ‘start-up related topics’, e.g. Startup Outlets. Tracked using digital behavioural data measured as ‘interest’.
Investment: Total venture capital from the state. The data was obtained in US dollars from 2017 and current conversion rates applied (US to Euro = 0.83). Source: Venture Investment Data Review. Scored per capita.